ORIGINAL PATTY MEN- Social Media Management and Content Creation.

Original Patty Men has gone from strength to strength since their days as a street food vendor. Opening, running and growing a busy restaurant and brand has been their focus and when we first sat down with Tom and Scott from Original Patty Men it was very clear they were super busy. That meant that social Media posts were at the bottom of there to-do list. Knowing that they needed to focus on social media but unsure of where to start, we created a package that would free them from the restraints of instagram and give them time to focus of the most important part of their business….the burgers.

We took over their account, creating content, a regular schedule of posting as well as comment and messaging management. We work closely with OPM to create a feel and aesthetic that reflects their brand and their brand values while also making sure that comments and posts were in their voice.

Original Patty Men are a huge part of the Birmingham social scene and over the summer can be found at various food festivals and pop up events. Within their package we created space that has allowed for live social media output during these events pop events, helping to build sense of excitement and FOMO. A consistent schedule and interaction on their instagram has lead to nearly 40% organic growth in their Instagram reach in 11 months.